Kroger adds clothing to shopping list in Ohio

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Associated Press

Posted on September 20, 2012 at 11:00 AM

NEW YORK (AP) — Add a pair of blue jeans to the grocery list.

Starting Friday, shoppers at a remodeled Kroger store in Ohio will be able to buy clothing in addition to food, gas and furniture. The nation's largest traditional supermarket chain says it will be the first time one of its namesake stores sells clothing.

The test comes as traditional supermarkets struggle to compete with big-box retailers such as Target Corp. and Wal-Mart Stores Inc., which have expanded their food sections and draw shoppers with low prices.

The clothing section at the Kroger Marketplace in Mansfield, Ohio, will have shoes, jewelry and undergarments, including brands such as Skechers, Hanes and Levi's.

Kroger, based in Cincinnati, also operates Ralphs, Fry's and Food 4 Less.

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